Yesterday marked Girls' Day, an inspiring initiative from VHTO, the national expertise center for promoting girls in technology. Microsoft proudly supports this effort, recognizing technology's central role in our daily lives—just look around to see its impact everywhere.
Those who know me understand my deep roots in tech. Before launching my own business, I spent over 10 years in IT, from programming and implementation to product management and leading a business unit. You might think, 'That's not for me,' but let me assure you: nothing could be further from the truth.
It's truly regrettable that more women aren't engaging with technology. This gap affects not just women themselves but the entire business world.
Technology extends far beyond tinkering with devices or code. In ICT, for instance, women bring invaluable soft skills that are often underrepresented. Who bridges the gap between programmers and end-users? Who fosters smooth collaboration? Women excel here, just as men do in other areas.
Ever used a household product that frustrated you? Kitchen tools or appliances often feel designed without a woman's perspective. A female team member during testing would spot those user-centric details that are frequently overlooked. Women also offer critical insight, creativity, and out-of-the-box thinking that elevate products.
From my ICT days, I recall guiding hardcore coders differently from female programmers (when we had them 😉). Their work reflected a unique, balanced approach. Diverse teams with both men and women boost productivity and innovation.
Women and technology are a perfect match—I've said my piece.
Microsoft's commitment shines through on Girls' Day. Yesterday, they welcomed 300 girls and women to their Schiphol office for workshops on creative coding, entrepreneurship, personal branding, and website building. It's a powerful step toward shattering both glass and technical ceilings.
The future belongs to technology. If you or your daughter shows interest in science or tech—even in play—encourage her to explore STEM fields. The opportunities are boundless, and the work is rewarding and challenging. Learn more in the DigiGirlz file.
I'll certainly introduce my own little DigiGirl to this world, if she'll have me 😉. What about you—are you an alpha or beta type?
