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15 Proven Tricks to Increase Your Online Store's Traffic and Sales

Increasing your online store's traffic and sales isn't as difficult with these simple tips. A few small tweaks can really help attract the customers you need for a successful business!

SummaryReferral MarketingBuyable PinsUpsellWriting with an AngleWatch Your SpeedDon't Forget Social ProofGoing MobileBuilding an SEO StrategyCleaning the HouseSending Abandoned Cart EmailsTesting Your CTAsSending Promotional EmailsSimplifying Your Checkout ProcessOffering a Rewards ProgramCreating Urgency

Referral Marketing

Customers are more likely to buy from a business they know and trust, so it's important that your online store has an active referral program. According to the 2019 Referral Marketing Industry Report by Etailz Inc., over 81% of consumers say that recommendations made by friends or family members strongly influence their buying decisions!

Purchasable pins

Pinterest offers a unique feature that allows users to search for products and buy them directly from the Pinterest site. Unlike other social media platforms, this popular app doesn't charge members anything when they link their account to purchases – yet!

Upsell

Upselling is one of the most accessible sales weapons in your arsenal, but many small e-commerce stores ignore it. It generates an average of 4% more sales within current customers alone, and that adds up when you consider it as part of the overall revenue stream!

Write with an angle

What's the one thing that makes you different from all those other companies? This is your angle if you can't write it yourself then you should opt for a product description writing service . What can get people to know exactly who they are buying from and why it will be an exceptional experience for them compared to anything on offer now or ever before was dreamed up by someone like us at Company an Incorporated!

Watch your speed

Have you ever been to a website that takes more than three seconds to load? I would venture to say "No". But if your site takes more than 3 seconds and has lost up to 50% of its visitors because they couldn't (or didn't want to) wait for the page loading process, then there's Something is wrong. This may be due to one or more reasons such as inefficient design/coding on our side; poor internet connection speed, etc.

Don't forget the social proof

97% of customers trust a recommendation from a peer and 70%. It's exactly what it sounds like - prove that your friends or at least the general population will buy something after hearing them talk about the brand!

Switch to mobile

It's a mobile world, and 60% of shoppers purchase products online on their devices. Make sure you have a site optimized for these customers so they can find what they need quickly!

Develop an SEO strategy

Strategic SEO is a must for any business these days. It can be hard to stay on top, but if you plan ahead and take action, your business will pay off! 93% of web traffic comes from search engines like Google or Bing, so it's important that we develop a strategy to best address this market with our online presence.

Cleaning

Housekeeping your website is essential as it can make or break the conversion rate. When someone visits you, do they have a good impression of what you offer? Over 75% of online shoppers say their first impression of us is based on our organization and ease of navigation when they come to our site.

Send Abandoned Cart Emails

Reaching the point of purchase is an important moment for any online shopper. With abandoned cart emails, you can quickly and easily win back those lost customers by providing them with a solution before they leave!

Test your CTAs

First of all, if you don't have clear calls to action on your site, it's time to create some.

Send promotional e-mails

Promotional email campaigns use the power of your list to make offers that will be exclusive and valuable to them, but unavailable elsewhere. A good example would be an offer on a free eBook or bonus course when signing up as a VIP member with just one click.

Simplify your payment process

The verification process on e-commerce sites has become so difficult that people are abandoning their carts. Don't let that be you! Here's what the stats tell us.

Offer a rewards program

The power of a rewards program lies in its ability to attract new customers and retain old ones. 80% of your future profits come from 20% (or 4 out of 10) of current customers, which means that if you trust these few breadwinners enough, they can make up for losses in other accounts!

Create an emergency

If visitors leave your site without buying, offer them compelling reasons to keep them coming back, such as "act now!" The quantities are small. You can also create the feeling of "don't miss it" with different angles from which you approach sales tactics like offering offers or discounts that won't last long in order to drive conversions at high rates because people know exactly how great this they found out could be if only it was available forever, so hurry and buy now before supplies run out!!