MamsatWork is my third child—you probably know that by now. But what you might not realize is how vital it is to me that this site thrives, not just in traffic but in revenue. It's all tied to my drive for financial independence. Sure, every blogger loves seeing high readership when they hit 'publish.' Yet numbers alone won't secure your future. For women and mothers, true financial independence remains essential.
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Since shifting my full focus to MamsatWork, my revenue streams have transformed. Previously, my webshop drove significant income; now, blogging is my sole business. As an ambitious woman who's known lean times—like eating dry bread more often than I'd like—this shift can feel nerve-wracking. Every entrepreneur understands that unease.
Not every woman prioritizes it, but financial independence has been a cornerstone for me since starting my career. I want to support myself, make my own choices, and feel secure—which requires clear financial insight. Shockingly, nearly half of Dutch women can't stand on their own financially.
If financial independence is key, why close the webshop before confirming MamsatWork could replace its revenue? Simple: it was causing me constant stress.
If you're eyeing an online store, I urge caution. It's exciting to launch your venture—maybe alongside a part-time job or motherhood. It often seems perfect. But it demands massive investment and effort; overnight riches are a myth. It's grueling work.
The last point hit hardest. Every six months, I'd invest €50,000 in stock, needing to sell it all before the next order. The pressure was immense. Despite growing Zazou's annual turnover from €6,000 to €100,000 in four years—a solid achievement—it left me miserable.
I was financially independent, but at the cost of my well-being. It wasn't joyful, so I stopped. This week, the site goes dark, and cleanup begins. Relief at last!
From two webshops plus a blog, I'm down to one webshop (with a partner, soon closing) and full focus on MamsatWork—for rest and family time. I've written lately about cherishing memories for a reason.
I still crave financial independence, but my goals have evolved: helping others, carving out personal time, and giving back. It might sound sentimental, but it feels right. Best of all, financial security and societal contribution can coexist.
What about you? Is financial independence a priority, or do you feel less concerned about the future?
